Stay In The Loop

The Great Smoky Mountain Jeep Invasion has become one of Pigeon Forge's most anticipated annual events, bringing thousands of Jeep enthusiasts to the Smokies every August. Held at the LeConte Center, the event features hundreds of vendors, incredible custom Jeep builds, the latest off-road accessories, and a weekend dedicated to celebrating the Jeep lifestyle.

Whether you're shopping for upgrades, showing off your own Jeep, or simply admiring the creativity and craftsmanship on display, there's something for every Jeep fan to enjoy. The event is open to anyone who owns or loves Jeeps and offers the perfect opportunity to experience the Jeep community while exploring everything Pigeon Forge has to offer.

Since Jeep Invasion is one of the area's busiest weekends, plan ahead by booking your accommodations early and making time to enjoy the many attractions, restaurants, and scenic drives throughout the Smokies.

Check out our guide to Jeep Invasion for everything Jeep related going on in the Smokies this week.